THE DAUGHTER OF BRUCE LEE, Shannon is a creative as well as the sole owner of Bruce Lee Enterprises, the exclusive owner of all commercial merchandising and allied rights relating to the use of Bruce Lee’s name, image, attributes, marks, logos, works, etc. worldwide. Bruce Lee Enterprises in turn owns several entities all geared toward promoting Bruce Lee’s legacy worldwide, including Bruce Lee Entertainment, the media arm of the legacy involved in Bruce Lee: The Dragon Rises.
In addition, Shannon chairs the board of directors of the Bruce Lee Foundation, a 501c3 public charity, which keeps the Bruce Lee legacy alive through education and scholarship. Shannon’s efforts to keep her father’s legacy of self-cultivation, personal liberation, and a relentless pursuit of excellence alive, not only for her daughter but for the world, stems from a deep belief in the message and the inspiration that is her father, Bruce Lee.